By News Editor on Friday, 05 May 2017
Category: Product Updates

Get Ready for Smile in Pink Day on 2nd June.

Bridge2Aid is gearing up for its national fundraising day – Smile in Pink. This is a day during National Smile Month when people in the UK dental community come together to wear pink and fairy wings proudly for a very good cause – to ensure millions in East Africa have access to safe emergency dental treatment.

This year, the event will take place on 2nd of June and Bridge2Aid is rounding up businesses, organisations, dental practices and supporters to join forces with thousands of others who believe that everyone has the right to be pain-free.

Imagine suffering with a painful toothache for months or years; the pain being so great you miss work or struggle caring for your family. Or imagine your child in pain and not able to attend school. Then imagine having no access to safe dental care.

In fact, more than 70% of the world’s population has no access to the most simple dental pain relief, leaving billions to face a daily battle in the toughest of life circumstances. There is a desperate need to tackle oral disease, infection and chronic pain in communities throughout the developing world.

The money raised during Smile in Pink Day 2017 will fund emergency dental training programmes for rural health workers in the developing world, so that they can provide life-changing dental care in their communities.

“Every year on Smile in Pink Day, friends and supporters from around the world help to change and save lives – freeing millions in East Africa from the prospect of unnecessary pain and suffering caused by untreated oral disease and infections”, said Mark Topley, Bridge2Aid's CEO.

He continued, “This event really brings the dental community together and provides fantastic support for the work the whole Bridge2Aid family delivers in East Africa.”

About Smile in Pink Day

Since 2014, Smile in Pink Day has seen thousands of people in the dental community come together during National Smile Month to wear pink and fundraise for Bridge2Aid’s work. The theme this year is fairy wings and fairy cakes, and the money raised will provide intensive, practical training in emergency dental skills to existing health workers in East Africa – ensuring those in the poorest communities are able to function free from unnecessary pain, and avoid the risk of preventable infections and diseases.

About Bridge2Aid

Bridge2Aid is a UK-registered charity that aims to provide emergency dental training to rural health workers in East Africa. Since 2002, Bridge2Aid has had a big impact, having delivered 83 training programmes in Tanzania and Rwanda, as well as having successfully trained 461 government health workers, providing access to emergency dental treatment for over 4.6 million people.

Our vision is a world free of dental pain and our work provides long-term, lasting solutions by passing skills into local hands. For more information, visit www.bridge2aid.org and follow @Bridge2Aid on Twitter.

To register for Smile in Pink Day 2017 and get your participant kit, please email This email address is being protected from spambots. You need JavaScript enabled to view it..

For more information, visit www.bridge2aid.org

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