At GDPUK.com we never like to rest on our laurels and a new feature we introduced to the site last year was a “product updates” section which is an area of the site for dental companies to add blogs to the site, which promote new products, an event taking place or company news. We started publishing the articles in May 2013 and have now published 361 articles at the time of going to print. The most read article has over 70,000 hits!
A form of PR
The blogs published get picked up on Google and social media and so become a form of publicity for the company publishing the content. Often articles will get thousands of hits. We encourage clients who advertise with us to also publish articles to this section because it brings them extra exposure and can be a great way of giving further details on a promotion or special offer.
Exposure
The articles increase awareness of and demand for your company’s products or services. At the same time this increased exposure helps to develop a stronger, more controlled image for your product or company. Keeping your business in the face of consumers provides an advantage over competitors who are not using PR to drive their image.
The power of social media
Once the articles get published to the dental community, we share these articles on social media. The sharing of this content then brings an audience to the articles published. Our readers learn about new products or services and the clients get in front of an audience they wouldn’t have reached without sharing their latest news.
Please get in touch if you would like us to publish an article or news piece in our product updates section or further information on how we can work together.
Advertising opportunities are also available on the gdpuk site; we achieve great results and exposure for our clients, so get in touch if you would like to learn more. Contact details below.
www.gdpuk.com/resources/product-updates
Information on advertising www.gdpuk.com/overview or contact Jonny on This email address is being protected from spambots. You need JavaScript enabled to view it. or call 0161 270 0453