Pure Laboratory, the low price Private Dentistry lab launched in April by lab operator Michael Joseph Companies, has reinforced its promise to help dentists maximise margin on every job with a commitment to provide each dentist with two extra, money-saving special offers every month.
A bonus every month
Dentists signing up to Pure’s monthly offer newsletter will be offered two new savings each month, each of which will typically be available once to each dentist. The lab has launched offering a saving of 50% off the price of the first IPS e.max crown a dentist orders during April, bringing a saving of £34, and the first Atlantis Ti Abutment and Crown ordered at a price of £299, a saving of £46 off Pure’s £345 list price.
Setting sights high
“Price is key to what Pure is about”, says the lab’s CEO Michael Joseph. “We’re providing high quality Private work, supported by fantastic service, but delivering this as exceptional value consistently is why we’re here.” Joseph sees the monthly offers not as a gimmick, but as part of an ongoing partnership commitment in which the new lab will help dentists maximise profitability without compromise on the quality of work they fit, and without exposing themselves to poor levels of service.
GDPUK Members can sign up to receive Pure’s monthly Offers Newsletter at http://purelaboratory.co.uk/newsletter-signup/