We recently received a call from a client, that ran an advertising campaign
last year on GDPUK. They were offering free trials of their new product for
members of our community to try in their practice and also to provide
constructive feedback on this particular product to the manufacturer.
Ten units were sent out by the manufacturer and each dental practice was given a
couple of month's trial to see how the product performed.
Rather impressively, 8 out of 10 of these trials turned into a purchase of the
product, which obviously shows the confidence the manufacturer had in giving the
dentists a trial and also that the dentist received impressive results when
using the equipment, that they knew the product would help improve patient care
and safety.
From our perspective, it shows that an attractive offer, catches the attention
of our 10,000 strong community and leads to sales for the manufacturer. The
advertiser found their target audience, produced a campaign that caught the
attention of our readers and turned it into sales.
Always great to receive positive feedback from our clients.
If you would like further information on how we can help you reach your target
audience, This email address is being protected from spambots. You need JavaScript enabled to view it.
www.gdpuk.com/more/about
Jonny Jacobs is the Sales & Marketing Manager at GDPUK.
GDPUK.com is the largest online community for dentists and dental professionals in the UK with 10,000 members. GDPUK publishes dental news and blogs centred on dentistry. GDPUK is also well known for its active forum, where dentists discuss, inform, learn and engage with each other every day. On average there are over 600 different contributors to the forum every month. Membership of the site is free. For more information please get in contact.
jonny@gdpuk.com
@jonnyjacobs
Jonny Jacobs on LinkedIn
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