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7597 Hits
MAY
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After a busy few summer months, we will soon be entering the final quarter of 2014. I have tried to keep my digital blogs varied and I hope you have continued to find them useful.
BDIA Dental Showcase
The annual dental showcase will this year be held at London Excel from the 9th -11th of October 2014. Exhibitions are always a great opportunity to network with other members of the dental profession and meeting with people face to face is always a varied and interesting experience. The GDPUK team will be visiting the show, talking to dentists and of course many of our key clients who will be exhibiting. Please This email address is being protected from spambots. You need JavaScript enabled to view it. if you would like to meet up and we can discuss how we can work or build a mutually beneficial partnership together.
I always look forward to the exhibitions because you never know who you will meet, get introduced to or what you will learn. I am sure it will be a fascinating few days. I look forward to meeting you in a few weeks.
Corner banner
For the month of September on GDPUK you will see a little “look” image (example above) in the top right hand corner of the page. This is a new feature we have introduced that will be available for advertisers when they have a promotion or new product to offer. When your mouse "hovers" over the look sign, an advert appears. We believe it is a great method for gaining plenty of visibility and attention. Please This email address is being protected from spambots. You need JavaScript enabled to view it. if you would like further information on this new feature.
Landing pages
A few months ago, I wrote about the importance of landing pages and how they are an integral part of your advertising campaign. The blogs can be found here and here. I thought I would remind you to read the blogs, especially with how it is so closely linked to a successful marketing campaign. I am often asked about how you can get good results from advertising on GDPUK and I believe having a consitent message alongside a well constructed landing page is incredibly important.
Any emails sent out or landing pages created need to be simple and not too cluttered, make sure there is a clear focus on one thing. If you are offering an incentive or promotion, you have to make sure it is available and people can find it quickly on the landing page. The main aspect is that you have to stick to a clear and direct message when looking for customers and when an offer is made, make sure you deliver on it. This will lead to a greater return on your advertising investment and growth in your business.
Thanks for reading and I look forward to meeting or bumping into you at the BDIA Showcase in a few weeks.
6589 Hits
6589 Hits