Is delegation the key to your success? - Michael Lansdell

Knowing when and how to delegate is crucial when you own a dental practice. It will free up time, motivate your team and help you to become a good leader and a great boss! But delegation can also be one of the hardest skills to learn.
 

A common mindset is, “Well, if I do XYZ myself, I know it will be done properly!” Yet delegation is not about relinquishing control and/or an inability to manage time. When you are a new business owner, it is essential to involve yourself in establishing all systems and processes, in order that you know how everything works. But if you continue trying to do it all, not only do you risk burnout, you will probably hinder growth.

Every member of your team should have a job spec, which lists all the tasks they do on a daily, weekly and monthly basis, and is reviewed periodically. When tasks are documented, you can easily see where to eliminate certain duties, or delegate them. Job specs will also help you to compile an Operations Manual, with every system, process and expectation/desired result documented. An Operations Manual will give staff something to refer to if anyone is absent and makes training new starters easier.

Having the right people around you is essential. You need individuals who are confident enough to do their own job well and also have the motivation to take on other tasks. Take time to learn people’s strengths and weaknesses, and things they would love to do given the opportunity. When you delegate, you are saying that you trust someone. As people broaden their experience, this will naturally lead to more responsibilities and possibly future promotion. For example, a motivated receptionist could move into a practice management role if they have been able to develop and grow with your support. Even if that’s not at your practice, it still helps to enhance its reputation as a brilliant place to work!

Be a responsible delegator – it’s not about offloading tasks you find mundane. The golden rule is you should not delegate anything that you are not prepared to do yourself: that is a sure-fire way of losing respect. Communication is fundamental and you should promote a listening culture in your practice, with all opinions are considered equal. When you delegate, be upfront about expectations and timelines and give people all the information they need. The more direction you give, the better the result will be. Be approachable and patient, so your staff are comfortable about asking questions, or clarifying things they are not sure about. Mistakes happen of course, and that is how one learns, but you want to eliminate repeat errors. If people are confused or misdirected, not only will you waste time when something is done incorrectly, but you will also affect an individual’s confidence in the long run. Make sure you give credit where it is due too and share any achievements with the rest of the practice if appropriate.

As your practice grows, you simply will not have the time to do everything to a consistently high standard. If you delegate and share responsibilities, you will not only save time but create a productive and confident team. Delegation is a sign that you trust your staff; that you value their skills and want them to succeed while allowing you to focus on growing the business.

Lansdell & Rose are specialist medical and dental accountants that also share business tips with clients via an up-to-date and informative blog. Visit www.lansdellrose.co.uk or call 020 7376 9333.